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Trademark
/ˈtreɪdmɑːk/
A name, symbol, or design legally recognized as representing a company or product.
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Examples:
A catchy logo can become a strong trademark for a brand.
He registered the name as a trademark to protect it legally.
The trademark dispute led to a lengthy court battle.
Etymology:
Derived from the Middle English terms trad meaning to trade and marke meaning sign, originating from Old French, combining with the Germanic root markt referring to market, with modern usage emerging in the 16th century.