Roll out
/rəʊl ˈaʊt/B2
UpperIntermediate
1. To introduce or launch something, especially a new product or service, by making it officially available to the public.
- The company plans to roll out the new software update next month.
- They are rolling out a series of new initiatives to improve community engagement.
- Major retailers are expected to roll out their holiday sales promotions in November.
2. To deploy or distribute something methodically, typically in phases.
- The government will roll out the new health care plan in stages over the next five years.
- The school district is rolling out its new curriculum standards gradually.
- Authorities are rolling out a new security system across the city.
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