The phrasal verb "head up" is predominantly used in informal speech and is commonly encountered in both spoken and written communication, though it is less prevalent in formal writing. The term generally refers to being in charge or leading a group, project, or initiative, as in "She will head up the marketing department." This usage is frequently found in business and organizational contexts, where leadership roles and team management are discussed. Additionally, “head up” can sometimes appear in casual expressions, such as giving someone a "heads-up," which is a slight adaptation of the verb, meaning to warn or notify someone of something in advance. This phrasal verb is relatively straightforward but carries implications of responsibility and authority when used in leadership contexts.
B1
PreIntermediate
1. To lead or manage a team, group, or organization.
She will head up the new marketing team starting next month.
They asked him to head up the project because of his experience.
The company hired a new director to head up their operations in Asia.
2. To organize or control an activity or event.
John was chosen to head up the annual charity event.
She heads up the volunteer committee at the local school.
Tom will head up the organization's efforts to reduce carbon emissions.