Dumb down | EWA Phasal Verbs Dictionary
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phrasal verbs

Dumb down

/dʌm daʊn/

B2

UpperIntermediate

1. To make something simpler or easier to understand, especially to ensure that it is suitable for a broader audience.

  • The instructions were dumbed down so that even beginners could follow them.
  • The teacher decided to dumb down the lesson plan to suit the class's lower level of understanding.

2. To reduce the intellectual complexity of content or presentation, often to appeal to a larger or less specialized audience.

  • The movie was criticized for dumbing down the original story to cater to a younger audience.
  • They dumbed down the product's features in the advertisement to attract more customers.

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