The phrasal verb "build on" is predominantly used in both informal and formal contexts, making it versatile and widely applicable across different communication settings. In formal speech or writing, "build on" often refers to developing or expanding upon a previous idea, foundation, or piece of work, which is common in academic, professional, and technical discussions. In informal settings, it can describe adding to an ongoing narrative or situation, like in conversations about personal projects or plans. The phrase inherently suggests continuity and progress, implying that the subject is making improvements or advancements based on prior work or knowledge. "Build on" is frequently used in motivational and strategic contexts, such as in consultancy or coaching, where individuals or teams are encouraged to enhance their existing achievements or skills.
B2
UpperIntermediate
1. To use an idea, concept, or structure that already exists as a basis for further development or improvement.
Her latest research builds on previous studies conducted in the field.
The artist decided to build on his earlier works to explore new themes.
2. To add to or enhance something that has already been established.
We need to build on our existing customer base to increase our market share.
The new policy aims to build on the success of the previous one by incorporating new technologies.