The phrasal verb "appeal to" is utilized in both formal and informal contexts, though it leans more towards formal usage, particularly in legal, academic, or administrative settings. It generally refers to attracting or being of interest to someone; for example, a new policy may appeal to young voters. The phrase can also mean making a serious or urgent request, as in appealing to the public for support during a crisis. In informal contexts, individuals might use it to describe something that they find personally attractive or interesting. The versatility of "appeal to" makes it applicable in various scenarios, ranging from marketing strategies ("this product appeals to millennials") to emotional or moral arguments ("she appealed to his sense of justice"). It's a phrasal verb that often carries nuanced subtext, suggesting not just a simple call for attention, but an intellectual or emotional connection with the audience it targets.
B2
UpperIntermediate
1. To make a serious or urgent request to someone for something or to do something.
They appealed to the committee for additional funding.
The charity appealed to the public for donations after the hurricane.
2. To be attractive or interesting to someone.
The new smartphone design appeals to tech enthusiasts worldwide.
The concept of living on a farm appeals to those looking for a simpler life.
