Qualitative-Quantitative | Commonly Confused Words
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Master confusing words with ease

Qualitative vs. Quantitative

Qualitative

/ˈkwɒlətətɪv/
Related to the characteristics or qualities of something rather than its quantity

Examples:

The study emphasizes qualitative insights over numerical data.Anthropologists often conduct qualitative fieldwork.Qualitative changes in the neighborhood were evident.

Synonyms:

Antonyms:

Quantitative

/ˈkwɒntətətɪv/
Relating to the measurement or amount of something

Examples:

The study requires a quantitative approach to analysis.She used quantitative data to support her hypothesis.Quantitative results showed a significant increase in sales.

Synonyms:

Antonyms:

Ways to tell them apart:

etymology
  • Qualitative focuses on qualities and characteristics, while quantitative focuses on quantities and numbers.
  • Remember that "qualitative" has the same root as "quality," both relating to descriptive, non-numerical aspects.
  • "Quantitative" relates to "quantity," which denotes measurable amounts or numbers.
  • Qualitative data is often subjective, whereas quantitative data is objective.
  • Think quality (qualitative) vs. quantity (quantitative) when distinguishing between the two.
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